A "house performer" or "house dancer" works for a particular strip club or franchise whereas a "featured performer" tends to have their own celebrity, touring different clubs and making appearances. Every so often, clubs might bring in featured performers to…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] A marketing plan is a way to think strategically about your business and then apply marketing techniques and campaigns across specific channels to address your target…
A marketing plan can take many forms. At the most basic level, it is a commitment to engage with your customers and potential customers in a specific way (or set of ways) on a regular basis with the intent to…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] A model release form is a contractual document that specifies how you can use someone's image and likeness in your marketing. This document may be very…
Check out some ideas below to increase your pole studio membership and merchandise sales while building a thriving and supportive community. Promotions to Try: Bring a friend! Pole is super social. Encourage your existing clientele to bring a friend to…
A SWOT analysis is a straightforward, yet powerful process to help you make informed, business decisions. SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. You can use this process as a planning tool for opening or…
Instructors, performers, SWers and other pole businesses can all benefit from having professional photoshoots to improve their brand image! This post is focused on an individual working either in a trade photoshoot or paid photoshoot capacity. For information on building…