Now that we understand the difference between sales and marketing, it’s time to smash the two back together again to discuss how you’re going to manage and track your customer relationships. The most common way to do that is using…
Pole dancing is still a new industry, and there is no one gold standard for certifications or benchmark for hiring certified or non-certified pole instructors. Newly certified instructors may have good intentions but have limited experience working with the myriad…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] This workshop was part of the IPIA Webinar held on March 16, 2022 Streamlining and maximizing your offerings so that you become insanely profitable with Katrina…
Having a full understanding of your target audience’s wants and needs is crucial to running a small business. Pole studio owners or instructors probably spend lots of time face to face talking with customers, and that is a great way…
Being a small business owner is tough! You are often working in your business serving customers and on your business, working to improve processes like marketing and sales usually ALL at the same time! Because of these challenges, and not…