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This is not just about POLE. This is about BUSINESS.
Pole dancer wears jacket with the word "Boss" across the back.

How to Start Your Own Pole Business

So you want to start your own business? Maybe it’s a studio, maybe it’s creating a new grip, maybe it’s an event. You’ve got a great idea, some extra time on your hands and now you are ready to be…

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Seedling growing from a pile of money.

Business Plan Template

All businesses start in the fundamentally same way: figuring out what you’re doing and why you’re doing it. Begin this conversation with yourself and your trusted support system such as a spouse or friends, formally or informally answering those questions…

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Audience at PoleCon.

Creating a Pole-based Event Business

If you are looking to create, run or found a pole-related event of any size from a studio showcase to a multi-day event, ask yourself these six questions before officially starting to build your plan and your budget: Why am…

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People gather around a laptop.

What is a SWOT Analysis?

A SWOT analysis is a straightforward, yet powerful process to help you make informed, business decisions. SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats. You can use this process as a planning tool for opening or…

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Music band live on stage.

What to Expect from a Paid Pole Gig as a Newbie

As a performer, paid roles can vary by who hires you, what/who you’re actually performing for, the purpose of the performance, etc. If you’re booked to perform on any type of professional set tied to a known musician, TV show…

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