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This is not just about POLE. This is about BUSINESS.

How to evaluate your sales and marketing efforts

Sales and marketing are the life blood of any business. Remember, marketing, at its most basic, is attracting people to your business. Sales is converting those people into paying customers. Periodically, maybe at the quarter or year-end, evaluate what you’re…

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Saving strategies for pole business owners

Saving is often not the first thing new business owners think of when starting their pole-based business, especially if your new business is a side hustle. Even before your business starts to grow, it’s important to start thinking about preparing…

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Do you have a sales process for your pole dance business?

Sales and marketing are important parts of running a business. Most pole dance businesses are great at actions that are traditionally considered marketing such as using your email list, being active on social media (or even using paid ads), working…

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Creating a press kit for your pole business

A press kit or media kit has all the information reporters or other media folks need to know about your business and how to contact you. Why do you need a press kit? If getting publicity for your business is…

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Is your pole dance business prepared for tax time?

Please note, this article is about taxes in the United States (US). It may contain general useful information if you are outside of the US. Always refer to updated tax law in your jurisdiction and work with a certified tax…

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IPIA Webinar: Pole Biz Basics #PBB with Body by Fran

[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur”] This workshop was part of the IPIA Webinar held on December 8, 2022 Pole Biz Basics #PBB with Body by Fran Are you struggling to fill your online…

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Preparing your pole business for holiday sales

Before we talk about recommendations, remember, you don’t ever have to run a sale. Putting your products or services on discount is not necessarily appropriate for everyone or every business. First check out this article about why you might want…

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