While there may be a hot, new marketing tool that does dramatically help your business grow, most marketing know-how boils down to three basic elements: do it do it consistently figure out who you’re marketing to and tailor 1 and…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] Always have a contract when hiring an independent contractor to teach workshops at your studio or during your event. The contract below is a sample. You…
When booking a traveling pole star workshop leader to come to your studio and teach your students, there are several things to consider: Always Have a Contract Always have a contract that specifically outlines your relationship so there are absolutely…
From getting capital to start up your business, propel your business forward or just to manage cash flow between slow months, getting more money is always a challenge. There is no “best way” to fund a business, rather there are…
This resource is a general post focused on US-based pole dance instructors, performers or SWer/strippers and those with LLC-structured pole businesses. What to Expect Tax law changes and updates every year, sometimes those updates are small and sometimes they dramatic…
Winning or even being a part of a pole dance competition may be an important way to launch or enhance your pole instructor career. Not only could this be a good opportunity to showcase your talents and perhaps land work…
Winning or even being a part of a strip club competition may be an important way to launch or enhance your SWer career. Not only could this be a good opportunity to showcase your talents and perhaps land work as…
A "house performer" or "house dancer" works for a particular strip club or franchise whereas a "featured performer" tends to have their own celebrity, touring different clubs and making appearances. Every so often, clubs might bring in featured performers to…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] A marketing plan is a way to think strategically about your business and then apply marketing techniques and campaigns across specific channels to address your target…
A marketing plan can take many forms. At the most basic level, it is a commitment to engage with your customers and potential customers in a specific way (or set of ways) on a regular basis with the intent to…