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This is not just about POLE. This is about BUSINESS.

When to switch your LLC to an S-Corp?

When you first start your business (in the United States, in most states), you don’t need to have any sort of official, legal entity. Many businesses may choose to create an LLC as basic legal protection which requires very little…

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How to disclose (or not) your pole career with your day job

Many pole instructors, performers, studio owners, strippers, and other pole business owners may maintain a primary “day job” and work their pole-related side hustle at the same time. While some specific careers or employees may require disclosure of other/outside employment,…

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The emotional challenges of starting a business

Starting a business—especially a pole based one—can be a rewarding experience, both emotionally and financially. In some ways, starting your own business is easier than ever before; while in other ways it’s infinitely harder. In this post, we’ll talk about…

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How to evaluate your sales and marketing efforts

Sales and marketing are the life blood of any business. Remember, marketing, at its most basic, is attracting people to your business. Sales is converting those people into paying customers. Periodically, maybe at the quarter or year-end, evaluate what you’re…

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Saving strategies for pole business owners

Saving is often not the first thing new business owners think of when starting their pole-based business, especially if your new business is a side hustle. Even before your business starts to grow, it’s important to start thinking about preparing…

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Do you have a sales process for your pole dance business?

Sales and marketing are important parts of running a business. Most pole dance businesses are great at actions that are traditionally considered marketing such as using your email list, being active on social media (or even using paid ads), working…

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Creating a press kit for your pole business

A press kit or media kit has all the information reporters or other media folks need to know about your business and how to contact you. Why do you need a press kit? If getting publicity for your business is…

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