An elevator pitch is a business tool that you can whip out of your pocket to let others in your industry understand who you are, what you are passionate about, and what you bring to the table quickly and effectively.…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur”] This workshop was part of the IPIA Webinar held on May 12, 2022 "Ask Angie" -- 60 minutes of pole-specific physical therapy tips with ACRO PT Got questions…
You’ve got a great idea, and you’ve always wanted to write a book, but how do you do it? We’ve talked to some of the heavy-hitting writers in the pole industry to learn how to get your book out of…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur”] This workshop was part of the IPIA Webinar held on April 28, 2022 Interview with Neola Wilby, Author of "Strength and Conditioning for Pole" Meet Neola “Neo" Wilby…
Offering free or discounted services can be a great way to let people know about your brand, generate revenue in a specific amount time, or to get rid of old inventory. Sometimes though, doing too many discounts can have a…
Just like the words “sales” and “marketing” are often used interchangeably, “features” and “benefits” often get jumbled together. We get the basic idea—features and benefits describe what you are selling—but what do these words really mean and why is knowing…
Being a small business owner is tough! You are often working in your business serving customers and on your business, working to improve processes like marketing and sales usually ALL at the same time! Because of these challenges, and not…
[administrator notice: content below memberonly level=”Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur”] Update this template as necessary based on the laws in your municipality. PERFORMANCE AGREEMENT THIS CONTRACT (the "Agreement") made and entered into this…
Wait—there is a difference between marketing and sales? Yes! The two terms are often used interchangeably, and their functions overlap and feed into each other, further confusing things. For example, at an event, you might hand out brochures and business…
[administrator notice: content below memberonly level=”Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur”] Update this template as necessary based on the laws in your municipality. This agreement, made one this date between (hereinafter referred…