The pole industry has a pervasive reputation for being friendly, especially with social media allowing us to share (and over share) our lives with the world. This can be great to really connect with students and it can also be…
There are many ways to market your business, some are free and some cost money. With the continued issues of shadow banning and social media advertising rejecting pole business ads, growing your email list is more important to growing your…
What is Intellectual property? Intellectual property is what makes you and your business unique. This could be your visual or movement arts, your methods for teaching, how you structure classes, the products in your business, how you conduct your services…
Licensing and franchising are both different legal structures you can use to grow your pole-based business. While both of these options take time, they often take less time than having you manage multiple locations of your business and can increase…
For decades, business books and seminars have encouraged entrepreneurs to build a business plan, which usually includes an executive statement, financial projections, the organizational structure, etc. Ideally, the plan paints a picture of your business operations so that potential investors…
Choosing to have employees, contractors or a mix of the two is very important for the health of your business. Choosing the wrong type can cost you penalty fees and lots of hassle with local, state and federal government entities…
What is Payroll? Payroll is the list of employees your company pays on a regular basis. This usually includes the amount of money received for time work/tasks completed and may also include benefits distributions or even accrued time off. Payroll…
A podcast can be a great way to market your business, reach new customers and create community around your product or service as part of your overall marketing plan. It can also be a way to generate revenue through advertising…
Interviewing individuals in the pole industry can be a great way to network, learn more and to promote your own brand. Below are questions to ask and several tips to keeping your audience engaged. What Questions to Ask While the…
This resource focuses on each step to purchasing, hosting, and building a website. A website is a good way to showcase all of your products and services, tell the world about your business, and help promote it online. While having…