Finding time to run your social media account(s) as a small pole-based business can be tough. While “Thought leadership” or unique and specifically created content is often considered to be the “holy grail” of marketing, it may be appropriate (and…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] This workshop was part of the IPIA Webinar held on January 26, 2023 Interview with Andrea from “Moms Who Pole” Podcast Learn from Andrea about: How…
Sales and marketing are the life blood of any business. Remember, marketing, at its most basic, is attracting people to your business. Sales is converting those people into paying customers. Periodically, maybe at the quarter or year-end, evaluate what you’re…
Saving is often not the first thing new business owners think of when starting their pole-based business, especially if your new business is a side hustle. Even before your business starts to grow, it’s important to start thinking about preparing…
Sales and marketing are important parts of running a business. Most pole dance businesses are great at actions that are traditionally considered marketing such as using your email list, being active on social media (or even using paid ads), working…
A press kit or media kit has all the information reporters or other media folks need to know about your business and how to contact you. Why do you need a press kit? If getting publicity for your business is…
Please note, this article is about taxes in the United States (US). It may contain general useful information if you are outside of the US. Always refer to updated tax law in your jurisdiction and work with a certified tax…
Adult group exercise or fitness classes can be challenging to teach. Pole dancing takes that challenge and puts it on a whole other level! Instructors want to give clients “quick wins” so they keep coming back but with little assessments…
[memberonly level=“Group Membership for Businesses of 2-5 individuals, Student, Individual or Solo-Preneur, PoleCon Membership”] This workshop was part of the IPIA Webinar held on December 8, 2022 Pole Biz Basics #PBB with Body by Fran Are you struggling to fill…
With all the demands on people’s lives and times, it can be tough to keep people engaged with your studio. Check out these tips for ways to engage your pole studio members outside of the studio and get them coming…